GRIPS CUSTOMERS & RESEARCH PARTNERS
EZ Straw demonstrated strong in-store momentum during the first half of 2026, with revenue surging 109.5% year-over-year according to data from Grips Intelligence, while average prices climbed 53.8% over the same period. The brand heavily dominated Lowe's.com with a commanding 77.9% revenue share, compared to 21.8% on Amazon. Recent pricing acceleration stood out during the most recent tracked quarter, with average prices reaching $40.35 and growing 12.4% month-over-month. Despite price increases, EZ Straw's retail channel performance indicates strong consumer demand and market positioning during the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 109% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 54% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for EZ Straw on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for EZ Straw.
BY REVENUE
EZ Straw sells 74% online and 26% offline. Online runs through 2 channels; offline through 2. Online share has moved from 94% in Feb to 80% in Jun.
Online
74%
26%
Offline
Online channels
74%
Offline channels
26%
BY REVIEW COUNT
Across 16K ratings on 2 channels, EZ Straw averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 16K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
