GRIPS CUSTOMERS & RESEARCH PARTNERS
EchoCheck's in-store performance across Menards.com, Home Depot.com, and Lowe's.com (January-June 2026) reveals dominant concentration in a single channel, with Menards.com commanding 77.5% of revenue share according to Grips Intelligence. The brand experienced significant revenue decline of 29.5% over the six-month period, though average product pricing remained relatively stable at $27.50. Menards.com's overwhelming dominance creates substantial channel dependency risk, while secondary channels Home Depot and Lowe's collectively represent only 22.4% of revenue. This market structure indicates heavy reliance on a single retail partner, presenting both concentration challenges and limited diversification across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 29% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for EchoCheck on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for EchoCheck.
BY REVENUE
EchoCheck sells 23% online and 77% offline. Online runs through 2 channels; offline through 1.
Online
23%
77%
Offline
Online channels
23%
Offline channels
77%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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