GRIPS CUSTOMERS & RESEARCH PARTNERS
Earthwise demonstrated volatile in-store performance during the first half of 2026, with Amazon dominating offline retail channels at 65.5% of revenue share, according to Grips Intelligence data spanning January through June 2026. The brand faced significant headwinds, experiencing a 31.5% revenue decline over the period and a 6.8% drop in average product pricing, despite a modest 6.7% monthly price increase in the most recent tracked quarter. Lowe's emerged as the second-strongest retail partner with 16.9% market share, followed by Menards at 13.2%, while Home Depot captured just 4.4% of offline sales. The average product price point of $104.97 reflects positioning in the mid-range segment, with premium offerings like the 40-volt cordless cultivator reaching $277.78 at select retailers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 32% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Earthwise on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Earthwise.
BY REVENUE
Earthwise sells 88% online and 12% offline. Online runs through 3 channels; offline through 1. Online share has moved from 96% in Feb to 94% in Jun.
Online
88%
12%
Offline
Online channels
88%
Offline channels
12%
BY REVIEW COUNT
Across 175K ratings on 4 channels, Earthwise averages 4.3★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.3
/ 5
From 175K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$133.37
Price
$52K
Revenue
$109.54
Price
$49K
Revenue
$277.78
Price
$46K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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