GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on the Grips Intelligence in-store sales data for January 1 to June 30, 2026, Deflecto's performance across retail channels tracked shows Office Depot commanding the largest revenue share at 38.2%, followed by Amazon at 30.6%, demonstrating concentrated retail distribution (NASDAQ: ACTG). The data reveals concerning downward momentum, with average product prices declining 10.5% overall during the period and revenue dropping 5.8% from prior month baselines. Deflecto's product portfolio spans a wide range with prices ranging from business card holders at $3.29 to chair mats at $96.49, indicating significant price segmentation across its category mix. This multi-channel retail presence combined with notable pricing and revenue pressures suggests Deflecto is navigating competitive dynamics across major distribution partners during the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Deflecto on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Deflecto.
BY REVENUE
Deflecto sells 45% online and 55% offline. Online runs through 2 channels; offline through 3.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 337K ratings on 4 channels, Deflecto averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 337K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$8.89
Price
$68K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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