GRIPS CUSTOMERS & RESEARCH PARTNERS
Cerama Bryte demonstrated dominance in online retail channels during the first half of 2026, with Amazon accounting for 89.3% of total revenue according to data from Grips Intelligence. The brand's in-store average product price of $12.05 experienced notable growth, increasing 9.4% since the beginning of the year, even as overall revenue declined 6.2% year-to-date across tracked channels. While Menards.com and Ace Hardware contributed minimally at 9.3% and 1.2% revenue share respectively, Amazon's overwhelming market concentration presents both significant opportunity and dependency risk for the brand's e-commerce strategy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Cerama Bryte on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Cerama Bryte.
BY REVENUE
Cerama Bryte sells 90% online and 10% offline. Online runs through 1 channel; offline through 2.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 606K ratings on 3 channels, Cerama Bryte averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 606K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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