GRIPS CUSTOMERS & RESEARCH PARTNERS
Builders Edge, owned by Boral Limited (a division of ASX-listed SGH), generated 99.9% of its in-store revenue through Home Depot during the first eight months of 2026, according to Grips Intelligence data. The brand's average product price stood at $111.86 across the tracked period, with top-performing items ranging from $133 to $159 for vinyl shutter pairs. Despite a modest 5.3% monthly revenue growth in the most recent period, overall performance declined 3.3% since the beginning of the year, while average pricing remained relatively stable with only a 0.1% decrease. The heavy concentration on a single retail channel indicates significant dependence on Home Depot's distribution network for market reach.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Builders Edge on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Builders Edge.
BY REVIEW COUNT
Across 4.43M ratings on 1 channel, Builders Edge averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 4.43M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$159.27
Price
$531K
Revenue
$154.94
Price
$516K
Revenue
$138.00
Price
$486K
Revenue
$138.44
Price
$380K
Revenue
$133.35
Price
$371K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis