GRIPS CUSTOMERS & RESEARCH PARTNERS
Vibe demonstrated strong in-store momentum from January to June 2026, according to Grips Intelligence, with revenue surging 50.2% over the period across Amazon, Home Depot, and Menards. The brand's average product price increased 64.2% year-to-date, reaching $155.46 in the most recent month tracked, reflecting a significant premiumization strategy in the offline retail channel. Amazon and Home Depot dominate Vibe's offline distribution, each capturing approximately 47-48% of retail revenue share, while the brand's entry-level gel memory foam mattresses command price points ranging from $348 to $499 across retailers. This strategic expansion across major in-store partners positions Vibe for continued category penetration in the competitive affordable mattress segment.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 50% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 64% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Vibe on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Vibe.
BY REVENUE
Vibe sells 95% online and 5% offline. Online runs through 2 channels; offline through 1.
Online
95%
5%
Offline
Online channels
95%
Offline channels
5%
BY REVIEW COUNT
Across 881K ratings on 3 channels, Vibe averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 881K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$372.86
Price
$126K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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