Home/Insights/Brands/UniversalProduct Intelligence - 2026 YTD USA

Universal

700K+

Products Sold, Jan to Aug 2026

650+

# Offline Stores

$30.23

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Universal Market Overview

Universal, a division of NBCUniversal under Comcast Corporation (NASDAQ: CMCSA), demonstrated modest growth in its in-store channel performance during the first eight months of 2026, with revenue increasing 4.8% overall according to Grips Intelligence. Amazon dominated the channel mix with 68.4% of revenue share, while Home Depot contributed 30.0%, with average product pricing at $26.26 across the portfolio. The brand's average price increased 4.0% in the most recent tracked period, though overall pricing declined 2.7% since the beginning of the measurement window. Most recent monthly data showed revenue growth of 0.8%, indicating a deceleration in momentum compared to the broader year-to-date expansion. Product performance was distributed evenly across both channels, with no single SKU commanding significant market share during the June through August 2026 period.

Revenue Share by Channel
Data covers Amazon, Home Depot

Universal's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 7% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Universal's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.

Average price

Absolute values in $

Start benchmarking for free

Universal's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Universal on Amazon.

Amazon

Categories by revenue share

Distribution in %

Universal's channels

REVENUE SHARE

Revenue distribution across tracked channels for Universal.

Channels by revenue share

Distribution in %

Universal's customer ratings

BY REVIEW COUNT

Across 2.08M ratings on 2 channels, Universal averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 2.08M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Universal

BY REVENUE

Amazon
Amazon
#1Obsession (2026) - Collector's Edition 4K Ultra HD + Blu-ray + Digital

$32.98

Price

$1.11M

Revenue

#2The Super Mario Galaxy Movie (4K Ultra HD + Blu-ray + Digital)

$29.95

Price

$473K

Revenue

#3Steven Spielberg: The Spotlight Collection - Limited Edition Steelbook Library Case [4K Ultra HD + Blu-ray + Digital]

$199.99

Price

$411K

Revenue

#4The Office: The Complete Series - Superfan Extended Episodes - Superfan Extended Episodes [Blu-ray]

$82.12

Price

$379K

Revenue

#5Hamnet - Collector's Edition 4K Ultra HD + Blu-ray + Digital

$26.99

Price

$103K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved