GRIPS CUSTOMERS & RESEARCH PARTNERS
U Brands experienced significant headwinds during the first half of 2026, with in-store revenue declining 10.6% over the six-month period from January through June and average prices dropping 11.8% according to data from Grips Intelligence. Amazon dominates the brand's online channel mix with a commanding 70.4% revenue share, while Office Depot represents 28.1% with Newegg contributing only 1.1%. The brand's average product price stood at $12.47 across all tracked channels, though pricing pressure intensified in recent months with a 4.7% month-over-month decrease in average selling prices. This confluence of declining revenue and compressed margins suggests U Brands faces intensifying competitive pressures and pricing challenges in the office supplies retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 12% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for U Brands on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for U Brands.
BY REVENUE
U Brands sells 73% online and 27% offline. Online runs through 2 channels; offline through 1.
Online
73%
27%
Offline
Online channels
73%
Offline channels
27%
BY REVIEW COUNT
Across 1.85M ratings on 3 channels, U Brands averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 1.85M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$23.22
Price
$464K
Revenue
$4.37
Price
$195K
Revenue
$38.66
Price
$179K
Revenue
$33.89
Price
$161K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
