GRIPS CUSTOMERS & RESEARCH PARTNERS
Treekote's retail performance shows heavy concentration on menards.com, which commanded 87.6% of YTD revenue share according to Grips Intelligence data from January to June 2026, while the brand experienced a 7.3% overall decline and a 3.3% increase in average product pricing across online channels tracked during the same period. The 6-month average product price of $9.47 combined with minimal market share on homedepot.com (9.9%) and lowes.com (2.5%) reveals significant in-store distribution challenges for competing retailers. Recent momentum shows concerning trends with month-over-month revenue declining 6.6% while unit prices climbed 3.2%, suggesting potential demand elasticity issues in the offline/retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Treekote on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Treekote.
BY REVENUE
Treekote sells 11% online and 89% offline. Online runs through 2 channels; offline through 2. Online share has moved from 23% in Feb to 9% in Jun.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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