GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on Grips Intelligence data from January 1 to June 30, 2026, across Amazon, Menards, Lowe's, and The Home Depot, ToughTested generated its highest revenue share through Amazon at 38.4%, followed closely by Menards at 35.2%, indicating strong in-store and online retail presence through major home improvement retailers. The brand experienced a significant overall revenue decline of 12.9% during the period, while average product pricing decreased by 6.2%, suggesting ongoing competitive pressure across online channels. Notably, online performance remained concentrated with the top three retailers accounting for 97.6% of tracked revenue, with The Home Depot representing a minimal 2.4% share. ToughTested's parent company, ToughBuilt Industries (OTC: TBLT), operates in the jobsite accessories and tool storage sector with distribution focused on hardware and industrial retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 13% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for ToughTested on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for ToughTested.
BY REVENUE
ToughTested sells 43% online and 57% offline. Online runs through 3 channels; offline through 2. Online share has moved from 36% in Feb to 50% in Jun.
Online
43%
57%
Offline
Online channels
43%
Offline channels
57%
BY REVIEW COUNT
Across 9K ratings on 4 channels, ToughTested averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 9K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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