Tatco

Tatco Market Overview

Tatco, a privately-owned Atlanta-based business, generated an average product price of $66.71 across in-store channels during the first eight months of 2026, according to data from Grips Intelligence. The brand's revenue share is heavily concentrated in home improvement retailers, with The Home Depot commanding 36.5% of sales, followed by Lowe's at 30.0% and Newegg at 26.5%, while Amazon represents just 7.0% of channel revenue. Recent performance shows volatility, with a notable 21.9% month-over-month revenue increase in the most recent tracked period, though overall revenue declined 20.6% from the beginning of the data range. Average pricing has remained relatively stable with a modest 8.5% decrease in the latest month, but increased 19.0% cumulatively across the full period.