GRIPS CUSTOMERS & RESEARCH PARTNERS
Shape Products, a division of AmeriLux Family of Companies, demonstrates strong in-store retail performance with Home Depot commanding 74.8% of revenue share across the tracked channels during the January–August 2026 period, according to Grips Intelligence. The brand maintains an average product price of $63.17, though revenue declined 12% overall during the analysis window, signaling potential headwinds in the market. Menards and Lowe's contribute 15.9% and 9.3% of revenue respectively, with product offerings ranging from high-ticket window wells exceeding $2,800 to budget-friendly covers under $25. Despite the revenue contraction, average pricing grew 1.5% since the beginning of the tracked period, suggesting some success in premium product positioning within the category.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Shape Products on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Shape Products.
BY REVENUE
Shape Products sells 68% online and 32% offline. Online runs through 2 channels; offline through 2.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 49K ratings on 3 channels, Shape Products averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 49K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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