GRIPS CUSTOMERS & RESEARCH PARTNERS
Sennheiser's consumer division, owned by Sonova Holding AG (SIX: SOON), generated an average product price of $198.79 across in-store channels from January to August 2026, according to Grips Intelligence data. The brand's revenue is heavily concentrated on Amazon, which commands 88.0% of channel share, with Best Buy accounting for the remaining 11.8%. Price positioning has strengthened significantly, with average prices increasing 5.8% over the tracked period, reflecting a shift toward premium product placement. However, recent momentum has softened, with revenue declining 15.2% in the most recent month compared to the prior period, suggesting headwinds in the consumer audio category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Sennheiser on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Sennheiser.
BY REVENUE
Sennheiser sells 87% online and 13% offline. Online runs through 1 channel; offline through 1.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 481K ratings on 2 channels, Sennheiser averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 481K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$489.41
Price
$1.42M
Revenue
$168.78
Price
$1.2M
Revenue
$201.16
Price
$1.15M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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