GRIPS CUSTOMERS & RESEARCH PARTNERS
Pro Mix experienced significant in-store revenue declines across the first half of 2026, according to data from Grips Intelligence, with revenue dropping 32.8% in the most recent month tracked and 32.4% year-to-date from January through June. The brand's average product price of $22.20 declined 18.9% month-over-month and 15.4% overall during the period, signaling both volume and pricing pressures. Ace Hardware dominated Pro Mix's offline channel distribution, commanding 56.2% of revenue share, followed by Lowe's at 40.8%, with Amazon representing just 3.0% of sales across the January-June 2026 timeframe. These dynamics suggest Pro Mix is facing considerable headwinds in the in-store retail environment despite maintaining strong hardware retailer partnerships.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 32% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Pro Mix on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Pro Mix.
BY REVENUE
Pro Mix sells 24% online and 76% offline. Online runs through 2 channels; offline through 2.
Online
24%
76%
Offline
Online channels
24%
Offline channels
76%
BY REVIEW COUNT
Across 4.64K ratings on 3 channels, Pro Mix averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 4.64K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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