GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking in-store performance from January to June 2026, Owlet (NYSE: OWLT) demonstrates exceptional growth momentum with revenue increasing 59.1% since the data period began. Amazon dominates the channel landscape, representing 99.7% of revenue share, while the brand maintains an average product price of $274.56 with a 2.5% upward price trend over the period. Most notably, the most recent month captured in the timeseries data shows revenue growth of 45.9%, demonstrating sustained acceleration in market performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 59% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Owlet on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Owlet.
BY REVIEW COUNT
Across 75K ratings on 1 channel, Owlet averages 4.1★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.1
/ 5
From 75K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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