GRIPS CUSTOMERS & RESEARCH PARTNERS
Nuvo Iron demonstrated strong in-store channel concentration between January and June 2026, with Menards.com commanding 46.5% of revenue share according to Grips Intelligence, followed by Lowe's.com (25.6%) and Home Depot.com (25.3%). Year-to-date revenue growth of 5.4% reflects modest expansion across the major home improvement retailer channels, while the average product price of $20.34 underscores the brand's positioning in the accessible home improvement segment. Recent pricing momentum showed significant strength, with average prices increasing 19.0% month-over-month through the second quarter period, indicating strong demand momentum despite an overall 5.9% price decrease since the beginning of the measurement period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Nuvo Iron on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Nuvo Iron.
BY REVENUE
Nuvo Iron sells 53% online and 47% offline. Online runs through 3 channels; offline through 1.
Online
53%
47%
Offline
Online channels
53%
Offline channels
47%
BY REVIEW COUNT
Across 42K ratings on 4 channels, Nuvo Iron averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 42K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$159.99
Price
$38K
Revenue
$121.83
Price
$24K
Revenue
$178.70
Price
$18K
Revenue
$651.18
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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