Let me verify whether Nite Ize is publicly traded before writing the overview.Nite Ize is private, so I'll omit any ticker. According to Grips Intelligence in-store data covering January 1 to June 30, 2026 across Amazon, menards.com, lowes.com, acehardware.com, and homedepot.com, Nite Ize saw overall revenue grow 12.3% during the period, signaling healthy offline demand momentum. Nite Ize is a private company and therefore does not currently have an official ticker symbol. Grips Intelligence data shows Amazon led distribution with a 40.0% revenue share, followed by menards.com at 22.3% and lowes.com at 19.4%, reflecting a strong reliance on marketplace and home-improvement retail channels. Meanwhile, the brand's average product price eased 3.5% over the period to roughly $10.50, suggesting a modest pricing pullback even as sales expanded. Together, these Grips Intelligence figures point to a brand growing revenue through channel breadth while gently trimming average price points.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Nite Ize on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Nite Ize.
BY REVENUE
Nite Ize sells 42% online and 58% offline. Online runs through 2 channels; offline through 3.
Online
42%
58%
Offline
Online channels
42%
Offline channels
58%
BY REVIEW COUNT
Across 2.12M ratings on 5 channels, Nite Ize averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.12M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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