Home/Insights/Brands/SmartStrapsProduct Intelligence - 2026 YTD USA

SmartStraps

500K+

Products Sold, Jan to Jun 2026

750+

# Offline Stores

$13.37

Avg. Price

4.4

Avg. Rating

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SmartStraps Market Overview

Let me verify whether SmartStraps or its parent company is publicly traded.SmartStraps is a brand of Winston Products, LLC, a private family-owned company, so no ticker will be included. According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across the menards.com, lowes.com, and Amazon channels, SmartStraps generated the majority of its revenue at Menards with a 54.6% share, followed closely by Lowe's at 40.7%, while Amazon accounted for just 4.2%. The brand's average product price rose to $13.64 in the most recent month tracked, up 3.8% versus the prior month and 4.3% overall for the period. Despite the pricing gains, revenue softened slightly, dipping 1.1% month-over-month and 2.0% across the full period. Among individual SKUs, higher-priced multi-packs stood out, including a Lowe's 4-pack ratchet strap set averaging $51.65 and a Menards Carbon-X 4-pack at $36.11. Overall, the data points to a brand concentrated in a single dominant retail channel with modestly rising prices but marginally declining sales momentum.

Revenue Share by Channel
Data covers Menards, Lowe's, Amazon

SmartStraps's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 2% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

SmartStraps's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.

Average price

Absolute values in $

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SmartStraps's categories

REVENUE SHARE

Lowe's

Revenue distribution across product categories for SmartStraps on Lowe's.

Lowe's

Categories by revenue share

Distribution in %

SmartStraps's channels

REVENUE SHARE

Revenue distribution across tracked channels for SmartStraps.

Channels by revenue share

Distribution in %

SmartStraps's online vs offline revenue split

BY REVENUE

SmartStraps sells 5% online and 95% offline. Online runs through 3 channels; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

5%

95%

Offline

Online channels

5%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

95%

Menards stores
Lowe's stores

SmartStraps's customer ratings

BY REVIEW COUNT

Across 91K ratings on 3 channels, SmartStraps averages 4.4. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 91K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for SmartStraps

BY REVENUE

Lowe's
Lowe's
#1SmartStraps 2-in x 27-ft Ratchet Strap with J-Hook 10000-lb Break Strength

$16.64

Price

$528K

Revenue

#2SmartStraps 2-in x 25-ft Ratchet Strap with J-Hook 5000-lb Break Strength

$31.10

Price

$288K

Revenue

#3SmartStraps 1-1/2-in x 14-ft Ratcheting Strap Tie Down with J-hook 5000-lb Break Strength (2-Pack)

$45.78

Price

$173K

Revenue

#4SmartStraps 1-1/4-in x 14-ft Ratchet Strap with S-Hook 3000-lb Break Strength 4 -Pack

$51.65

Price

$141K

Revenue

#5SmartStraps 1-in x 14-ft Ratchet Tie Down 1500-lb Break Strength (4-Pack)

$34.57

Price

$138K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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