GRIPS CUSTOMERS & RESEARCH PARTNERS
Magic Chef's in-store performance during H1 2026 shows strong momentum despite recent monthly volatility, with revenue climbing 29.2% year-to-date and prices rising 14.8%, according to data from Grips Intelligence covering January-June 2026 across tracked channels. Home Depot dominates the brand's offline retail presence with 94.7% revenue share, while premium combo appliances command significantly higher price points, with the all-in-one washer-dryer combo reaching $1,244.52 on average. Recent monthly trends reveal a temporary 4.1% revenue dip, though prices continued to increase 3.0%, suggesting potential market consolidation after the strong year-to-date climb.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 29% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 15% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Magic Chef on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Magic Chef.
BY REVIEW COUNT
Across 1.5M ratings on 2 channels, Magic Chef averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 1.5M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
TO MAGIC CHEF
