Home/Insights/Brands/IglooProduct Intelligence - 2026 YTD USA

Igloo

700K+

Products Sold, Jan to Aug 2026

4,300+

# Offline Stores

$49.09

Avg. Price

4.5

Avg. Rating

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Igloo Market Overview

Igloo, a subsidiary of Dometic Group (Nasdaq Stockholm: DOM), shows strong in-store retail concentration across major hardware and home improvement channels, with Amazon dominating at 56.3% of revenue share year-to-date through August 2026, according to Grips Intelligence data. The brand's average product price stands at $49.10, though pricing has declined 7.1% since the beginning of the tracked period, signaling potential margin pressure in the competitive cooler and cooling appliance market. Lowe's, Home Depot, Menards, and Ace Hardware round out the remaining 42.7% of revenue, demonstrating diversified distribution across top-tier retailers. Month-over-month revenue momentum has softened, with a 17.2% decline in the most recent period tracked, contributing to an overall 9.5% revenue decrease since the start of the data range. Product portfolio diversity—spanning coolers ranging from compact 16-quart models to 120-quart wheeled options, plus refrigeration units—reflects a multi-segment strategy aimed at capturing different consumer use cases.

Revenue Share by Channel
Data covers Amazon, Lowe's, Home Depot, Menards, Ace Hardware

Igloo's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 10% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Igloo's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.

Average price

Absolute values in $

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Igloo's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Igloo on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Igloo's channels

REVENUE SHARE

Revenue distribution across tracked channels for Igloo.

Channels by revenue share

Distribution in %

Igloo's online vs offline revenue split

BY REVENUE

Igloo sells 78% online and 22% offline. Online runs through 3 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

78%

22%

Offline

Online channels

78%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

22%

Menards stores
Ace Hardware stores
Lowe's stores

Igloo's customer ratings

BY REVIEW COUNT

Across 1.48M ratings on 5 channels, Igloo averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 1.48M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Igloo

BY REVENUE

Ace Hardware
Ace Hardware
#1Igloo Recool Tan 16 qt Cooler

$89.99

Price

$413K

Revenue

#2Igloo Playmate Elite Gray 16 qt Cooler

$89.99

Price

$275K

Revenue

#3Igloo Latitude 52 Blue 52 qt Hard Cooler

$49.99

Price

$166K

Revenue

#4Igloo MaxCold Blue/Gray 54 qt Ice Chest

$59.99

Price

$116K

Revenue

#5Igloo Ace Red/White 5 gal Water Cooler

$35.99

Price

$99K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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