GRIPS CUSTOMERS & RESEARCH PARTNERS
Z-Shade, a subsidiary of private company Activa Leisure Group, generated in-store revenue primarily through two major channels during the first eight months of 2026, with Lowe's commanding an overwhelming 85.2% share compared to Home Depot's 14.8%. According to Grips Intelligence data spanning January through August 2026, the brand's average product price stood at $113.87, though pricing declined 1.7% over the period as competition intensified. The most significant trend was a substantial 24.4% revenue decline year-to-date, indicating notable headwinds in consumer demand during the measurement window. Recent monthly performance through August showed marginal stabilization, with revenue declining only 0.1% in the latest month tracked, suggesting potential market bottoming.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Z-Shade on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Z-Shade.
BY REVENUE
Z-Shade sells 43% online and 57% offline. Online runs through 2 channels; offline through 1.
Online
43%
57%
Offline
Online channels
43%
Offline channels
57%
BY REVIEW COUNT
Across 5.9K ratings on 2 channels, Z-Shade averages 4.0★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.0
/ 5
From 5.9K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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