GRIPS CUSTOMERS & RESEARCH PARTNERS
HME demonstrated strong in-store performance with 10.3% overall revenue growth during the first half of 2026, as tracked across Amazon and menards.com through Grips Intelligence, with recent quarterly revenue accelerating 12.2% month-over-month during Q2. The brand's price positioning declined 15.7% year-to-date, averaging $21.45 across its product assortment, reflecting a strategic shift toward more competitive pricing in the competitive retail environment. Amazon dominates the channel mix with 84.7% of revenue share, while menards.com captures 14.1%, establishing HME as a significant player in the online marketplace ecosystem. The combination of robust revenue momentum and substantial price compression suggests HME is prioritizing market share gains and consumer accessibility to drive sustainable growth.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 10% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 16% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for HME on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for HME.
BY REVENUE
HME sells 86% online and 14% offline. Online runs through 1 channel; offline through 1. Online share has moved from 94% in Feb to 78% in Jun.
Online
86%
14%
Offline
Online channels
86%
Offline channels
14%
BY REVIEW COUNT
Across 99K ratings on 2 channels, HME averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 99K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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