GRIPS CUSTOMERS & RESEARCH PARTNERS
GARDENA, owned by Husqvarna Group (Nasdaq Stockholm: HUSQ B), is heavily concentrated on Amazon, which accounts for 89.3% of year-to-date revenue according to Gr862 Intelligence's in-store tracking data from January through August 2026. The brand has experienced significant headwinds, with overall revenue declining 30.5% since the beginning of the period, while average product pricing has decreased 13.1% year-to-date to $82.55. Amazon's dominance is striking when compared to its online retail competitors, with The Home Depot and Lowe's combining for just 10.7% of total revenue share. Pricing pressure has intensified recently, with average prices dropping 9.8% in the most recent month tracked, reflecting intensifying competitive dynamics in the garden tools category.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 30% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for GARDENA on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for GARDENA.
BY REVIEW COUNT
Across 74K ratings on 3 channels, GARDENA averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 74K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
