GRIPS CUSTOMERS & RESEARCH PARTNERS
Furniture of America, a California-based private company, generated in-store revenue primarily through Home Depot (75.8% share) and Lowe's (24.2% share) during the first eight months of 2026, according to Grips Intelligence data. The brand faced headwinds during this period, with overall revenue declining 5.4% and average product prices dropping 6.6% from the start of the tracking window. In the most recent quarter tracked (June-August 2026), performance deteriorated further, with revenue falling 13.3% month-over-month and average prices declining 12.7%, signaling intensifying competitive or demand pressures. Product pricing reflects a significant range, from budget offerings under $100 to premium furniture sets commanding over $4,000, indicating a diversified portfolio approach across its retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Furniture of America on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Furniture of America.
BY REVIEW COUNT
Across 23K ratings on 2 channels, Furniture of America averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 23K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$2,941.31
Price
$1.26M
Revenue
$3,648.66
Price
$1M
Revenue
$3,049.87
Price
$839K
Revenue
$3,875.26
Price
$488K
Revenue
$4,268.00
Price
$469K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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TO FURNITURE OF AMERICA