GRIPS CUSTOMERS & RESEARCH PARTNERS
FLEX PASTE, owned by family-operated Swift Response, LLC, demonstrates strong in-store retail performance across major home improvement channels during the first eight months of 2026. According to Grips Intelligence data, menards.com commands the largest revenue share at 43.0%, followed by lowes.com at 37.2% and Amazon at 19.8%, reflecting dominant positioning in the offline retail landscape. The brand experienced a notable 7.7% revenue decline over the tracked period, with average product pricing holding relatively stable at approximately $18.24. Despite recent headwinds, FLEX PASTE maintains substantial market presence through leading home improvement retailers, positioning it as a significant player in its category.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for FLEX PASTE on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for FLEX PASTE.
BY REVENUE
FLEX PASTE sells 25% online and 75% offline. Online runs through 2 channels; offline through 2. Online share has moved from 10% in Apr to 26% in Aug.
Online
25%
75%
Offline
Online channels
25%
Offline channels
75%
BY REVIEW COUNT
Across 207K ratings on 3 channels, FLEX PASTE averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 207K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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