GRIPS CUSTOMERS & RESEARCH PARTNERS
FILL-RITE, owned by The Gorman-Rupp Company (NYSE: GRC), demonstrates dominant online channel concentration with Amazon commanding 79.1% of revenue share across in-store data from January through June 2026, according to Grips Intelligence. The brand faced significant headwinds during this period, with average prices declining 11.8% overall and revenue dropping 9.4% since the beginning of the year. Home Depot represents the secondary channel at 17.9% revenue share, while specialty retailers including Lowe's and Ace Hardware capture minimal portions. The pronounced channel imbalance and downward pricing pressure highlight competitive or demand-driven challenges in FILL-RITE's retail positioning during the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 12% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for FILL-RITE on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for FILL-RITE.
BY REVIEW COUNT
Across 55K ratings on 4 channels, FILL-RITE averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 55K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,239.99
Price
$17K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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