GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on in-store and online data from January through August 2026, Elama has demonstrated strong momentum with year-to-date revenue growth of 19.3% according to Grips Intelligence, driven primarily by a dominant 55.8% revenue share from Lowe's and 36.2% from Home Depot. The independently held Santa Clarita-based company has seen pricing power emerge, with average product prices increasing 16.2% overall to $61.02, while recent monthly performance accelerated with 24.6% revenue growth in the most recent period tracked. E-commerce channels dominate the brand's distribution, with Newegg and Amazon representing smaller but growing segments at 6.5% and 1.5% respectively. The brand's product portfolio shows strong pricing ranging from $37.50 to $89.99 across dinnerware sets and home accessories, positioning it competitively within the home goods market.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 19% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 16% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Elama on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Elama.
BY REVIEW COUNT
Across 33K ratings on 4 channels, Elama averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 33K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$62.08
Price
$61K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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