I need to verify whether Cutter (the insect repellent brand) or its parent company is publicly traded before writing the overview.<cite index="4-1">Cutter is owned by parent company Spectrum Brands Holdings, Inc. (NYSE: SPB)</cite>, and according to Grips Intelligence offline retail data covering January 1 to June 30, 2026 across Amazon, Lowe's, Ace Hardware, and Menards, the brand demonstrated strong momentum with overall revenue growing 174.0% during the period. Grips Intelligence data shows that Amazon was the dominant channel, capturing a 46.8% revenue share, followed by lowes.com at 20.1%, acehardware.com at 17.6%, and menards.com at 14.5%. The brand's average product price settled at approximately $11.02, though the average price declined 10.2% over the tracked window. This combination of aggressive revenue expansion alongside softening prices suggests Cutter leaned into volume and competitive positioning across its in-store retail footprint during the first half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 174% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Cutter on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Cutter.
BY REVENUE
Cutter sells 49% online and 51% offline. Online runs through 3 channels; offline through 3.
Online
49%
51%
Offline
Online channels
49%
Offline channels
51%
BY REVIEW COUNT
Across 1.45M ratings on 4 channels, Cutter averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 1.45M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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