GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data from January to June 2026, Crystal Vision maintained strong in-store channel concentration with menards.com dominating 74.3% of online revenue share while homedepot.com captured 25.0% during the six-month tracking period. The brand's average product price stood at $99.36, with the most recent quarter showing prices increased 9.0% to $105.16, offsetting minimal overall declines. Recent momentum proved positive as quarterly revenue grew 4.1% in the latest month, though year-to-date performance reflected a significant 32.4% revenue decline from the baseline period. This offline channel distribution strategy underscores Crystal Vision's reliance on major home improvement retailers for market penetration.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 32% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Crystal Vision on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Crystal Vision.
BY REVENUE
Crystal Vision sells 26% online and 74% offline. Online runs through 2 channels; offline through 1. Online share has moved from 26% in Feb to 16% in Jun.
Online
26%
74%
Offline
Online channels
26%
Offline channels
74%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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