GRIPS CUSTOMERS & RESEARCH PARTNERS
Let me verify whether Cole's has a confirmable stock ticker before writing the overview.According to Grips Intelligence data covering January 1 to June 30, 2026 across Amazon, Home Depot, and Lowe's, Cole's is a privately held, family-owned company, so no stock ticker applies. Amazon dominated Cole's in-store sales mix, capturing an 85.2% revenue share, well ahead of homedepot.com at 10.2% and lowes.com at 4.6%. The brand's average product price stood at $30.49, though pricing softened slightly, decreasing 1.2% over the period despite a 2.3% month-over-month uptick to $29.36. Revenue also faced headwinds, dropping 3.1% across the tracked period. Among top sellers, the Cole's BH05 Blazing Hot Blend Bird Seed 5-Pound led at a $22.51 average price, followed closely by the HM05 Hot Meats 5-Pound at $21.99.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Cole's on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Cole's.
BY REVIEW COUNT
Across 68K ratings on 3 channels, Cole's averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 68K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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