I need to check whether Bruce or its parent company is publicly traded to determine ticker inclusion.Bruce's parent company AHF Products is privately held (a portfolio company of private equity), so I'll omit any ticker. According to in-store data from Grips Intelligence, Bruce recorded 7.0% revenue growth over the January 1–June 30, 2026 period tracked across Home Depot, Lowe's, and Amazon, with its average product price rising 6.7% to end near $89.27. Its parent, AHF Products, is a portfolio company of private equity firm American Industrial Partners, meaning no public ticker applies. Home Depot dominated the retail mix at 68.9% of revenue share, followed by Lowe's at 29.6% and Amazon at just 1.3%. The average product price across the portfolio held at $82.65 during the period. Notably, momentum cooled toward the end of the window, with revenue slipping 3.6% month-over-month even as pricing ticked up 1.4%, per Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Bruce on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Bruce.
BY REVENUE
Bruce sells 72% online and 28% offline. Online runs through 3 channels; offline through 1. Online share has moved from 84% in Feb to 65% in Jun.
Online
72%
28%
Offline
Online channels
72%
Offline channels
28%
BY REVIEW COUNT
Across 1.17M ratings on 3 channels, Bruce averages 3.9★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
3.9
/ 5
From 1.17M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$143.43
Price
$204K
Revenue
$60.19
Price
$189K
Revenue
$107.45
Price
$160K
Revenue
$109.78
Price
$142K
Revenue
$140.20
Price
$133K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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