Home/Insights/Brands/Bayou ClassicProduct Intelligence - 2026 YTD USA

Bayou Classic

20K+

Products Sold, Jan to Jun 2026

950+

# Offline Stores

$80.22

Avg. Price

4.6

Avg. Rating

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Bayou Classic Market Overview

Let me verify whether Bayou Classic or its parent company is publicly traded before finalizing the overview.The Bayou Classic cookware brand is owned by Barbour International, Inc., a privately held company, so no ticker will be included. According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Ace Hardware, Amazon, Lowe's, and Home Depot, Bayou Classic's in-store revenue grew 8.4% over the period while its average product price rose 6.1% to reach $86.10. Bayou Classic, owned by privately held Barbour International, Inc., is headquartered in Brandon, Mississippi. Ace Hardware led the channel mix with a 39.4% revenue share, closely followed by Amazon at 35.5%, while Lowe's and Home Depot accounted for 19.7% and 5.4% respectively. The average product price across the brand's assortment was $79.74, with premium items such as its stainless steel gas fryer reaching well above $600 at Lowe's. This concentration across just two dominant channels—Ace Hardware and Amazon together representing roughly three-quarters of tracked revenue—highlights where the brand's strongest offline retail momentum currently sits.

Revenue Share by Channel
Data covers Ace Hardware, Amazon, Lowe's, Home Depot

Bayou Classic's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 8% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Bayou Classic's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.

Average price

Absolute values in $

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Bayou Classic's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Bayou Classic on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Bayou Classic's channels

REVENUE SHARE

Revenue distribution across tracked channels for Bayou Classic.

Channels by revenue share

Distribution in %

Bayou Classic's online vs offline revenue split

BY REVENUE

Bayou Classic sells 61% online and 39% offline. Online runs through 3 channels; offline through 1. Online share has moved from 64% in Feb to 67% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

61%

39%

Offline

Online share trend

Feb – Jun

Online channels

61%

Amazon.com
Lowes.com
HomeDepot.com

Offline channels

39%

Ace Hardware stores

Bayou Classic's customer ratings

BY REVIEW COUNT

Across 66K ratings on 4 channels, Bayou Classic averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 66K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Bayou Classic

BY REVENUE

Ace Hardware
Ace Hardware
#1Bayou Classic Plastic/Steel Gas Line Hose and Regulator 48 in. L

$44.99

Price

$122K

Revenue

#2Bayou Classic Aluminum Turkey Fryer Kit 30 qt 1 pk

$209.99

Price

$94K

Revenue

#3Bayou Classic 106000 BTU Welded Steel Frame Outdoor Cooker

$119.99

Price

$66K

Revenue

#4Bayou Classic 48 in. L Stainless Steel High Pressure Regulator

$49.99

Price

$34K

Revenue

#5Bayou Classic 367000 BTU Welded Steel Frame Double Jet Outdoor Cooker

$159.99

Price

$30K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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