Let me verify TP-Link's ownership and public trading status before writing the overview.TP-Link is privately held, so I'll omit any ticker. According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Best Buy, Office Depot, and Newegg, TP-Link's in-store sales were overwhelmingly concentrated on Amazon, which captured 91.5% of revenue share, far ahead of Best Buy at 6.2%, Office Depot at 1.2%, and Newegg at 1.0%. The brand's average product price reached $90.06, having climbed 6.0% over the period. Momentum cooled in the most recent quarter, with revenue slipping 2.4% even as the average price edged up to $93.44 in the latest month. Grips Intelligence data also shows a notable price divergence across channels, with Newegg skewing toward high-value enterprise switches priced as high as $1,862.40, while Amazon and Office Depot leaned into consumer routers and mesh systems. This positions Amazon as the decisive driver of TP-Link's retail performance during the tracked window.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for TP-Link on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for TP-Link.
BY REVENUE
TP-Link sells 93% online and 7% offline. Online runs through 2 channels; offline through 2.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 10M ratings on 3 channels, TP-Link averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 10M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$272.19
Price
$144K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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