Home/Insights/Brands/TCLProduct Intelligence - 2026 YTD USA

TCL

100K+

Products Sold, Jan to Aug 2026

1,000+

# Offline Stores

$469.02

Avg. Price

4.4

Avg. Rating

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TCL Market Overview

TCL Electronics Holdings Limited (HKG: 1070) generated an average product price of $468.80 across in-store channels between January and August 2026, according to data from Grips Intelligence. Amazon dominated the brand's retail footprint with a 47.6% revenue share, followed by Best Buy at 35.8%, while Home Depot and Lowe's combined for the remaining 16.6%. The brand experienced notable headwinds during the analysis period, with overall revenue declining 14.0% and average prices dropping 4.7% since the start of the tracked window. Product diversification across channels ranged from premium QD-Mini LED televisions commanding prices exceeding $1,400 on Amazon to appliances like wine coolers and air conditioning units available through Home Depot and Lowe's at lower price points.

Revenue Share by Channel
Data covers Amazon, Best Buy, Home Depot, Lowe's

TCL's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 14% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

TCL's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.

Average price

Absolute values in $

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TCL's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for TCL on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

TCL's channels

REVENUE SHARE

Revenue distribution across tracked channels for TCL.

Channels by revenue share

Distribution in %

TCL's online vs offline revenue split

BY REVENUE

TCL sells 59% online and 41% offline. Online runs through 3 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

59%

41%

Offline

Online channels

59%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

41%

Best Buy stores
Lowe's stores
Menards stores

TCL's customer ratings

BY REVIEW COUNT

Across 379K ratings on 4 channels, TCL averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 379K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for TCL

BY REVENUE

Best Buy
Best Buy
#1TCL - 65" Class QM6K Series 4K UHD HDR QD Mini LED Smart TV with Google TV (2025)

$805.36

Price

$2.38M

Revenue

#2TCL - 75" Class QM6K Series 4K UHD HDR QD Mini LED Smart TV with Google TV (2025)

$658.57

Price

$1.64M

Revenue

#3TCL - 98" Class QM8K Series 4K UHD HDR QD-Mini LED Smart TV with Google TV (2025)

$633.29

Price

$1.62M

Revenue

#4TCL - 98" Class QM7K Series 4K UHD HDR QD Mini LED Smart TV with Google TV (2025)

$2,004.66

Price

$996K

Revenue

#5TCL - 98" Class QM8K Series 4K UHD HDR QD-Mini LED Smart TV with Google TV (2025)

$3,252.85

Price

$960K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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