I need to verify whether Swan is publicly traded before finalizing this overview.Swan is part of American Bath Group, which is privately held, so I'll omit any ticker. Grips Intelligence in-store data shows Swan generated 5.0% revenue growth over the January 1–June 30, 2026 period tracked across Ace Hardware, Amazon, Home Depot, and Lowe's, with Ace Hardware leading channel revenue share at 38.2%, followed by Amazon at 32.3% and Home Depot at 21.5%. According to Grips Intelligence, Swan's average product price rose sharply during the second quarter, climbing 23.9% month-over-month to $14.00 and increasing 19.4% overall across the tracked period. The brand's blended average product price across all channels stood at $12.18. Grips Intelligence data indicates a notable pricing split by channel, with Home Depot skewing toward high-ticket items such as vanity tops and shower pans priced between roughly $340 and $785, while Amazon anchored the low end with everyday items around $4 to $31. Overall, Grips Intelligence data suggests Swan's growth has been driven more by pricing gains than by dramatic month-over-month revenue acceleration, which edged up just 0.5% versus the prior month.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 5% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 20% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Swan on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Swan.
BY REVENUE
Swan sells 56% online and 44% offline. Online runs through 3 channels; offline through 2.
Online
56%
44%
Offline
Online channels
56%
Offline channels
44%
BY REVIEW COUNT
Across 449K ratings on 4 channels, Swan averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 449K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$604.72
Price
$42K
Revenue
$458.01
Price
$35K
Revenue
$585.99
Price
$19K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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