SteelSeries

SteelSeries Market Overview

I need to verify whether SteelSeries or its parent company is publicly traded before writing the overview.According to Grips Intelligence in-store data covering January 1 to June 30, 2026 across Amazon, Best Buy, and Newegg, SteelSeries—owned by Danish parent GN Store Nord (CPH: GN)—carried an average product price of $97.53, which climbed 3.9% over the period. GN Store Nord is a public company, and its ticker symbol is GN. Amazon dominated the brand's offline revenue share at 73.3%, followed by Best Buy at 25.6% and Newegg trailing at just 1.1%. Despite the rising average price, overall revenue declined 17.7% across the tracked window, signaling softening momentum during the second quarter. This concentration in two primary retail channels underscores how heavily SteelSeries's in-store performance depends on Amazon and Best Buy.