Home/Insights/Brands/RCAProduct Intelligence - 2026 YTD USA

RCA

100K+

Products Sold, Jan to Jun 2026

1,200+

# Offline Stores

$36.64

Avg. Price

4.3

Avg. Rating

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RCA Market Overview

I need to verify whether RCA (as a brand) is publicly traded under a confirmable ticker before writing the overview.The RCA brand is owned/licensed through Talisman Brands (Established, Inc.), which is a private brand-management company, so I'll omit any ticker. According to Grips Intelligence data, RCA's in-store sales between January 1 and June 30, 2026 across tracked retail channels—Amazon, Menards, Home Depot, Best Buy, and Ace Hardware—show that Amazon dominated distribution with a 65.1% revenue share, followed by menards.com at 18.7% and homedepot.com at 7.1%. Grips Intelligence data indicates that RCA's revenue declined 13.1% over the tracked period, with a more recent monthly dip of 5.6%. The brand's average product price stood at $36.09, though pricing softened notably, falling 23.2% across the period and 4.6% month-over-month to $31.99. RCA operates as a licensed brand under privately held Talisman Brands (Established, Inc.), so no public stock ticker applies. The combination of steep price erosion and declining revenue suggests mounting competitive pressure across RCA's key retail channels.

Revenue Share by Channel
Data covers Amazon, Menards, Home Depot, Best Buy, Ace Hardware

RCA's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 13% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

RCA's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 24% from Apr to Jun.

Average price

Absolute values in $

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RCA's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for RCA on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

RCA's channels

REVENUE SHARE

Revenue distribution across tracked channels for RCA.

Channels by revenue share

Distribution in %

RCA's online vs offline revenue split

BY REVENUE

RCA sells 74% online and 26% offline. Online runs through 3 channels; offline through 3. Online share has moved from 77% in Feb to 72% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

74%

26%

Offline

Online share trend

Feb – Jun

Online channels

74%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

26%

Menards stores
Best Buy stores
Ace Hardware stores

RCA's customer ratings

BY REVIEW COUNT

Across 763K ratings on 5 channels, RCA averages 4.3. Most reviews for the products are in the 4.2–4.4 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.3

/ 5

From 763K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for RCA

BY REVENUE

Amazon
Amazon
#1RCA RMW733-BLACK RMW733 0.7 Cu. Ft. Microwave, Black

$75.87

Price

$811K

Revenue

#2RCA RFR322 Mini Refrigerator, Compact Freezer Compartment, Adjustable Thermostat Control, Reversible Door, Ideal Fridge for Dorm, Office, Apartment, Platinum Stainless, 3.2 Cubic Feet

$159.32

Price

$409K

Revenue

#3RCA RFR725 2 Door Apartment Size Refrigerator with Freezer, Stainless

$298.50

Price

$237K

Revenue

#4RCA RWD270 Combo Washer Dryer, 2.7 cu ft, White

$989.91

Price

$125K

Revenue

#5RCA RMW1205 1.2 cu ft Microwave, Digital Air Fryer, Convection Oven, Combo-Fry with XL Capacity, Stainless Steel Finish

$179.88

Price

$124K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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