Peanuts

Peanuts Market Overview

I need to verify whether Peanuts (owned by WildBrain via Peanuts Worldwide) has a confirmable public stock ticker before writing.The Peanuts brand's ownership has recently changed. As of the data period, Sony — which already owns approximately 39% of Peanuts Holdings after a 2018 acquisition — will own 80% of the company, with the Schulz family retaining its current 20% stake. Since Peanuts Holdings/Worldwide is now a consolidated subsidiary of the privately structured Sony arrangement and not itself publicly listed under a clear standalone ticker, I'll omit a ticker rather than guess. According to Grips Intelligence in-store data from January 1 to June 30, 2026 across Amazon, Lowe's, Menards, and Home Depot, Peanuts saw overall revenue decline 18.4% over the period, while its average product price rose 3.4% to $22.34. Amazon dominated the channel mix with a commanding 90.0% revenue share, leaving Lowe's (5.9%), Menards (2.7%), and Home Depot (1.2%) to split the remainder. In the most recent tracked quarter (April 1 to June 30, 2026), revenue slipped a more modest 2.9% month-over-month as the average price ticked up 1.4% to $22.44, signaling pricing resilience despite softening demand. Home Depot skewed toward premium seasonal items priced up to $249, whereas Amazon's top sellers clustered around lower-priced apparel near the $19.99 mark. Together, the Grips Intelligence data points to a brand heavily reliant on a single channel while holding firm on price amid a broader revenue pullback.