Home/Insights/Brands/OxoProduct Intelligence - 2026 YTD USA

Oxo

3M+

Products Sold, Jan to Jun 2026

2,600+

# Offline Stores

$22.23

Avg. Price

4.6

Avg. Rating

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Oxo Market Overview

I'll first confirm whether Oxo's parent company is publicly traded to determine ticker inclusion.According to Grips Intelligence, Oxo—owned by parent company Helen of Troy Limited (NASDAQ: HELE)—generated brand revenue that declined 1.7% over the tracked period, based on in-store data spanning January 1 to June 30, 2026 across Amazon and acehardware.com. Amazon dominated the channel mix with a 97.6% revenue share, while acehardware.com accounted for just 1.5%. The brand's average product price rose to $22.23, reflecting a 2.2% increase over the period, with a notable 4.0% month-over-month jump to $22.66 during the April–June timeseries window. This combination of near-total channel concentration and modest pricing gains offsetting flat-to-declining revenue highlights both a dependency risk and a pricing-led resilience in the brand's recent performance.

Revenue Share by Channel
Data covers Amazon, Ace Hardware

Oxo's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 2% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Oxo's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.

Average price

Absolute values in $

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Oxo's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Oxo on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Oxo's channels

REVENUE SHARE

Revenue distribution across tracked channels for Oxo.

Channels by revenue share

Distribution in %

Oxo's customer ratings

BY REVIEW COUNT

Across 23M ratings on 2 channels, Oxo averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 23M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Oxo

BY REVENUE

Ace Hardware
Ace Hardware
#1OXO Good Grips Chrome Black/Silver Rubber/Stainless Steel Manual Can Opener

$22.99

Price

$72K

Revenue

#2OXO White Plastic Shower Squeegee

$14.99

Price

$55K

Revenue

#3OXO Good Grips Assorted Plastic All-Purpose Magnetic Clips

$14.99

Price

$43K

Revenue

#4OXO Stainless Steel Kitchen Scissors 1 pc

$24.99

Price

$41K

Revenue

#5OXO Good Grips 14.75 in. L X 10.5 in. W X 0.5 in. Plastic Utility Cutting Board

$22.99

Price

$11K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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