Home/Insights/Brands/NorthlightProduct Intelligence - 2026 YTD USA

Northlight

100K+

Products Sold, Jan to Aug 2026

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# Offline Stores

$48.49

Avg. Price

4.3

Avg. Rating

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Northlight Market Overview

Northlight, a manufacturing and wholesale division of Gordon Companies Inc., generated 81.4% of its in-store revenue through Lowe's compared to 18.2% through Home Depot during the first eight months of 2026, according to Grips Intelligence. The brand's average product price stood at $47.22 year-to-date, though prices declined 6.6% overall and 5.9% in the most recent month tracked. Revenue performance deteriorated significantly, dropping 25.1% since the beginning of the data period, with a notable 17.2% decline in the final month measured. Northlight's top-performing products ranged widely in price, from items under $15 to premium offerings exceeding $2,500, indicating a diverse portfolio serving multiple customer segments across major home improvement retailers.

Revenue Share by Channel
Data covers Lowe's, Home Depot

Northlight's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 25% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Northlight's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.

Average price

Absolute values in $

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Northlight's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for Northlight on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

Northlight's channels

REVENUE SHARE

Revenue distribution across tracked channels for Northlight.

Channels by revenue share

Distribution in %

Northlight's customer ratings

BY REVIEW COUNT

Across 37K ratings on 2 channels, Northlight averages 4.3★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.3

/ 5

From 37K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Northlight

BY REVENUE

Home Depot
Home Depot
#112 ft. Pencil White River Fir Artificial Christmas Tree Clear Lights

$499.00

Price

$52K

Revenue

#2Skeleton Butler with Tray Standing Halloween Statue-4.5'

$494.72

Price

$35K

Revenue

#30.25 in. Red White Blue 4th of July Mini Light Set with 20 ft. White Wire (100-Count)

$13.97

Price

$34K

Revenue

#417 in. Lighted Red White and Blue Patriotic Star Window Silhouette Decoration

$20.93

Price

$25K

Revenue

#514 ft. Pre-Lit Northern Pine Full Artificial Christmas Tree-Clear Lights

$1,999.00

Price

$22K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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