GRIPS CUSTOMERS & RESEARCH PARTNERS
Ninja, owned by SharkNinja (NYSE: SN), maintains a heavily Amazon-dependent retail footprint with the e-commerce giant commanding 95% of in-store revenue share during the January-August 2026 period tracked by Grips Intelligence. The brand's average product price stands at $158.64, though pricing has declined 3.2% overall across the tracked timeframe. Revenue performance has softened, dropping 3.8% since the beginning of the measurement period, reflecting broader market headwinds. Best Buy and Lowe's represent marginal channels at 2.2% revenue share each, with premium-tier products like the Luxe Café Pro Series espresso machine commanding price points exceeding $700 on Amazon while mid-range offerings dominate elsewhere. The concentration of sales on a single platform presents both operational efficiency and risk management considerations for the brand's ongoing retail strategy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Ninja on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Ninja.
BY REVIEW COUNT
Across 8M ratings on 3 channels, Ninja averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 8M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$567.72
Price
$1.03M
Revenue
$308.31
Price
$800K
Revenue
$206.69
Price
$449K
Revenue
$233.20
Price
$397K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
