Liviza

Liviza Market Overview

Let me verify whether Liviza is a publicly traded brand before finalizing the overview.The search results do not confirm that the Liviza consumer brand is publicly traded, so I will omit any ticker. According to offline retail data from Grips Intelligence tracking home improvement channels from January 1 to June 30, 2026, Liviza's in-store sales are split between two major retailers, with Home Depot accounting for 55% of revenue share and Lowe's contributing the remaining 45%. Over the full data period, the brand's revenue grew 4.8%, though momentum softened in the most recent tracked month with a 20.9% month-over-month decline. Pricing also trended downward, with the average product price falling 14.4% over the period to $276.97, a 13.2% drop versus the prior month. The brand's overall average product price stood at $313.08 across the tracked channels. These shifts point to a value-oriented pricing strategy amid recent sales volatility in Liviza's retail footprint.