GRIPS CUSTOMERS & RESEARCH PARTNERS
Lifetime Brands, Inc. dominates in-store retail channels with Home Depot commanding 62.7% of revenue share year-to-date, followed by Lowe's at 24.4% and Amazon at 12.9%, according to Grips Intelligence data from January through August 2026. The brand's average product price stands at $340.47, though prices have declined 4.4% overall during the analysis period, with the most recent month showing a modest 4.1% price increase to $317.52. Revenue performance has been volatile, with a 13.4% decline recorded across the full period, though the most recent month showed a marginal 0.9% recovery. Top-performing SKUs span high-ticket outdoor storage solutions and furniture pieces, with prices ranging from under $150 to nearly $3,700 across the three major channels tracked.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 13% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Lifetime on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Lifetime.
BY REVIEW COUNT
Across 1.18M ratings on 3 channels, Lifetime averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 1.18M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,999.00
Price
$392K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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