GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on in-store and online data from January through August 2026 tracked by Grips Intelligence, Kicker—a brand of private company Stillwater Designs, Inc.—demonstrates heavy reliance on Amazon, which accounts for nearly 80% of revenue across tracked channels. The brand has maintained steady growth with a 6.7% overall revenue increase during the tracking period, while average product prices have climbed 3.1%, indicating a shift toward higher-value offerings in the product mix. Premium subwoofer products command significant price points, with several models exceeding $400 across Amazon and Best Buy, reflecting strong positioning in the performance audio segment. Best Buy represents the brand's secondary channel at 18.3% revenue share, while Newegg captures a minimal 2.0% share despite featuring some of the highest-priced bundled packages.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Kicker on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Kicker.
BY REVENUE
Kicker sells 81% online and 19% offline. Online runs through 2 channels; offline through 1. Online share has moved from 13% in Apr to 83% in Aug.
Online
81%
19%
Offline
Online channels
81%
Offline channels
19%
BY REVIEW COUNT
Across 317K ratings on 3 channels, Kicker averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 317K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$399.99
Price
$174K
Revenue
$478.54
Price
$168K
Revenue
$349.69
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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