Home/Insights/Brands/iOttieProduct Intelligence - 2026 YTD USA

iOttie

100K+

Products Sold, Jan to Jun 2026

500+

# Offline Stores

$25.53

Avg. Price

4.3

Avg. Rating

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iOttie Market Overview

I need to verify whether iOttie is publicly traded before writing the overview.Sources conflict, but the more authoritative ones (PitchBook, Tracxn) indicate iOttie is private, so I will omit any ticker. According to Grips Intelligence offline retail data spanning January 1 to June 30, 2026 across Amazon, Best Buy, and Office Depot, iOttie's brick-and-mortar revenue declined 17.9% over the period, with the most recent month falling 8.4% versus the prior month. Amazon dominated iOttie's channel mix at 76.9% of revenue, while Best Buy contributed 20.5% and Office Depot just 2.5%. The brand's average product price held relatively steady at $25.55, edging down 1.8% across the tracked window and reaching $24.69 in the latest measured month. These figures underscore a period of softening in-store momentum for iOttie despite stable pricing. All data referenced is sourced from Grips Intelligence.

Revenue Share by Channel
Data covers Amazon, Best Buy, Office Depot

iOttie's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 18% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

iOttie's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.

Average price

Absolute values in $

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iOttie's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for iOttie on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

iOttie's channels

REVENUE SHARE

Revenue distribution across tracked channels for iOttie.

Channels by revenue share

Distribution in %

iOttie's online vs offline revenue split

BY REVENUE

iOttie sells 77% online and 23% offline. Online runs through 1 channel; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

77%

23%

Offline

Online channels

77%

Amazon.com

Offline channels

23%

Best Buy stores
Office Depot stores

iOttie's customer ratings

BY REVIEW COUNT

Across 1.08M ratings on 3 channels, iOttie averages 4.3. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.3

/ 5

From 1.08M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

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BY REVENUE

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