Home/Insights/Brands/ImperialProduct Intelligence - 2026 YTD USA

Imperial

1M+

Products Sold, Jan to Jun 2026

3,800+

# Offline Stores

$16.89

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Imperial Market Overview

I'll verify whether Imperial is publicly traded before writing the overview.The Imperial HVAC/stove pipe brand belongs to Imperial Manufacturing Group, which is privately owned, so I will omit any ticker. According to Grips Intelligence in-store data from January 1 to June 30, 2026 across Lowe's, Ace Hardware, Menards, Amazon, and Home Depot, Imperial Manufacturing Group is a privately owned group of companies, and its offline retail revenue grew 16.7% over the period while carrying an average product price of $16.85. Grips Intelligence data shows Lowe's dominates the brand's channel mix at 69.1% of revenue share, followed by Ace Hardware at 17.7% and Menards at 8.0%. Momentum accelerated into the second quarter (April 1 to June 30, 2026), with revenue climbing 14.0% month-over-month and the average price rising to $18.27, up 7.1% versus the prior month. Overall, Grips Intelligence recorded an 8.6% increase in average price across the reporting window, signaling both pricing power and expanding demand. Amazon and Home Depot remained comparatively minor channels, accounting for 4.1% and 1.1% of revenue share respectively.

Revenue Share by Channel
Data covers Lowe's, Ace Hardware, Menards, Amazon, Home Depot

Imperial's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 17% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Imperial's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 9% from Apr to Jun.

Average price

Absolute values in $

Start benchmarking for free

Imperial's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Imperial on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Imperial's channels

REVENUE SHARE

Revenue distribution across tracked channels for Imperial.

Channels by revenue share

Distribution in %

Imperial's online vs offline revenue split

BY REVENUE

Imperial sells 15% online and 85% offline. Online runs through 3 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

15%

85%

Offline

Online channels

15%

Lowes.com
Amazon.com
HomeDepot.com

Offline channels

85%

Lowe's stores
Ace Hardware stores
Menards stores

Imperial's customer ratings

BY REVIEW COUNT

Across 347K ratings on 5 channels, Imperial averages 4.5. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 347K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Imperial

BY REVENUE

Ace Hardware
Ace Hardware
#1Imperial 6 in. D X 24 in. L Steel Stove Pipe

$18.99

Price

$316K

Revenue

#2Imperial 6 in. D X 6 in. L Steel Stove Pipe Elbow

$18.99

Price

$113K

Revenue

#3Imperial 4 in. D X 4 in. D Adjustable 90 deg Galvanized Steel Furnace Pipe Elbow

$9.99

Price

$101K

Revenue

#4Imperial 4 in. D X 24 in. L Galvanized Steel Furnace Pipe

$12.99

Price

$88K

Revenue

#5Imperial 6 in. D X 48 in. L Steel Stove Pipe

$32.99

Price

$87K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved