GRIPS CUSTOMERS & RESEARCH PARTNERS
Hyper, owned by Targus Group International under B. Riley Financial (NASDAQ: RILY), generated revenue across major retail channels from January through August 2026, with Amazon and Best Buy commanding 48.2% and 39.1% of sales respectively according to Grips Intelligence in-store data. The brand faced significant headwinds during the period, experiencing a 22.8% overall revenue decline and a 17.6% decrease in average price since the start of the tracked timeframe. Average product pricing settled at $20.03, though recent months showed continued downward pressure with prices declining 4.8% month-over-month. Beyond its two dominant channels, Hyper maintained a smaller presence on menards.com and lowes.com, representing 8.3% and 4.4% of revenue share respectively.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 18% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hyper on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Hyper.
BY REVENUE
Hyper sells 46% online and 54% offline. Online runs through 1 channel; offline through 3.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 1.45M ratings on 4 channels, Hyper averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 1.45M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$19.75
Price
$117K
Revenue
$43.95
Price
$102K
Revenue
$17.43
Price
$59K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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