GRIPS CUSTOMERS & RESEARCH PARTNERS
I'll verify the ownership and ticker status of Deckorators before writing the overview.According to Grips Intelligence data covering in-store sales from January 1 to June 30, 2026 across Lowe's and Home Depot, Deckorators—a brand of parent company UFP Industries (NASDAQ: UFPI)—saw revenue grow 30.4% over the period. Lowe's accounted for the larger portion of sales, capturing a 65.3% revenue share versus 34.7% for Home Depot. The brand's average product price climbed 14.1% over the period to reach $49.74, with a 3.8% month-over-month increase bringing the average to $53.49 in the most recent tracked month. Grips Intelligence data also shows the highest-priced offering was a Home Depot listing—the StealthLock Clip Black Hidden Fastener (900-Piece)—at $423.99, while the top Lowe's item, a Pre-Assembled Aluminum Deck Stair Rail Kit, reached $209.00.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 31% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 14% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Deckorators on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Deckorators.
BY REVENUE
Deckorators sells 69% online and 31% offline. Online runs through 2 channels; offline through 1.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 113K ratings on 2 channels, Deckorators averages 4.2★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.2
/ 5
From 113K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$81.99
Price
$130K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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