GRIPS CUSTOMERS & RESEARCH PARTNERS
Cellhelmet demonstrates dominant online channel performance according to data from Grips Intelligence for the first half of 2026, with Amazon commanding 64.2% of revenue share across the three major retailers tracked on homedepot.com and lowes.com. The brand achieved a modest overall revenue growth of 1.0% in the period while average product price increased 3.5%, indicating a shift toward higher-priced offerings in its in-store distribution mix. Amazon's overwhelming market dominance is further reflected by the strength of flagship iPhone protective cases, with the iPhone 17 Pro Max variant commanding $38.99 in average price on the platform. Notable momentum was captured in recent months, as average pricing increased 6.9% in the latest tracked period, suggesting successful premium product positioning despite a temporary month-over-month revenue decline of 2.7%.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 1% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Cellhelmet on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Cellhelmet.
BY REVIEW COUNT
Across 6K ratings on 3 channels, Cellhelmet averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 6K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$38.99
Price
$26K
Revenue
$29.99
Price
$16K
Revenue
$38.99
Price
$13K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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